Volume 12 Week 5

Wednesday, June 5


 

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Updated May 20

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Next breakfast
June 7

 


Celebrating 40 years
in business

In the retail world there are very few businesses that can lay claim to being an "institution". It takes longevity, a loyal clientele and a willingness to not only serve the community, but to take an active role in ensuring and preserving the community's very well-being.

In the 40 years since first opening their doors, Lacroix Source for Sports and owner André Lacroix have earned the title of being an east end institution.

Their commitment to the local sports scene as well as the community at large is legendary. But it all started those many years ago with the simple philosophy of providing area sports enthusiasts with quality sporting goods at competitive prices.

That simple philsophy, combined with a commitment to customer satisfaction is why Lacroix Source for Sports is now meeting the needs of a third generation of sports enthusiasts.

"We have always been fair and honest with our customers," says owner André Lacroix. "Because of that people keep coming back again and again. We've been around for so long and have made so many customers happy that we're now seeing a third generation come into the store."

Since 1995, Lacroix Sports has been a part of the Source for Sports network of independent sporting goods stores. With over 200 stores across Canada, Source for Sports forms a national buying group which is able to purchase inventory and offer it to their customers at competitve prices.

No matter where your sporting interests lie, Lacroix Source for Sports offers a complete line of products to meet your specific needs.

From the serious professional to the weekend amateur, Lacroix Source for Sports can outfit you with the very latest in sporting equip.m.ent from such manufacturers as Wilson, Adidas, CCM, Nike, Bauer, I-Tech and Easton.

A big part of the Lacroix Source for Sports success story is due to the store's committed and loyal sales staff. Most of the six full-time employees have been with the store for the better part of 20years.

Another reason customers keep coming back is the personal approach André has to doing business. Not one to sit behind a desk, André can usually be found behind the counter or in and amongst the apparel and equip.m.ent serving a client.

"I'm still very much a salesman here," says André. "I've never had a desk away from the customers. That's the way we built the business and that's the way it's going to stay."

Away from the store, Lacroix is a tireless supporter of the local community helping out whenever and where ever he can. His annual golf tournament raised over $500,000 for local charities.

"I like helping people," says André modestly. "If I can help I always will."

Lacroix Source for Sports is located at 2062 St. Joseph Blvd. near the corner of Grey Nuns Dr. Store hours are from 9 a.m. to 9 p.m. Monday to Friday, 9 a.m. to 5 p.m. on Saturday and 11 a.m. to 4 p.m. on Sunday.

To contact Lacroix Source for Sports by phone call 613-824-5196, or simply e-mail lacroixsource@rogers.com. You can also find them on Facebook at http://www.facebook.com/pages/Lacroix-Source-for-Sports-
Orl%C3%A9ans/200136836689356?ref=ts
.

 

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Updated March 18


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